Powersports dealerships can protect margins without hurting sales by focusing on smarter cost management, not drastic cuts. Regularly reviewing advertising spend, third-party fees, and other variable expenses often reveals quick savings through better accountability, negotiation, and reallocation. Consistent audits and disciplined reviews turn expense control into a long-term advantage, even in seasonal or volatile markets.

Calling your own dealership as a customer is one of the fastest ways for owners to see how easy or difficult it is to do business with their store. How phones are answered, how calls are handled, and whether anyone takes ownership or offers a next step directly impacts whether customers stay engaged or hang up and move on. Strong dealerships treat every call as a revenue opportunity and intentionally train and manage the phone experience because it often determines whether the sale ever begins.

A routine Lexus service visit started smoothly but fell short of luxury expectations due to poor communication and missed details at delivery. While the work itself was solid, an unexplained wait and a lack of final quality checks undermined the experience. The story highlights how small oversights can significantly impact customer trust, especially at premium brands.

An annual physical inventory in Parts and Accessories is essential for controlling cash, exposing shrink, and ensuring your financials reflect reality. It verifies what your system says versus what actually exists, helping leadership uncover losses, improve purchasing decisions, and strengthen accountability across departments. Done right, inventory sets the tone for a cleaner, more profitable year ahead.

As AI took center stage at AIMExpo 2026, real, analog experiences—and genuine human connection—are becoming more valuable, not less. Powersports dealerships play a critical role as gateways to adventure and community, using technology not to replace people, but to strengthen human-to-human interaction. In an increasingly digital world, the brands and dealers who balance AI with authentic, real-world experiences will lead the next generation of riders.

Regular maintenance is essential for off-road vehicles because harsh trail conditions dramatically accelerate wear and increase the risk of breakdowns far from help. Staying on top of fluids, suspension, tires, brakes, and post-ride inspections improves safety, performance, and longevity while preventing costly repairs. A well-maintained rig delivers confidence, reliability, and more freedom to explore remote terrain without worry.