How to Hold Your Accounting Team Accountable Webinar

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How to Hold Your Accounting Team Accountable

Presented by: Brian Lucas, Partner, The Accounting Guys (TAG)

Date: Wednesday, July 1, 2026

Time: 12PM Eastern

Location: Zoom Webinars

WEBINAR DETAILS

What you'll gain

Your accounting department should do more than record transactions. It should help your dealership understand what is happening in the business, identify issues faster, support stronger cash flow, and give leaders confidence in the numbers they use to make decisions.

But many dealerships struggle with delayed closes, incomplete reconciliations, unclear job responsibilities, inaccurate schedules, and accounting processes that slow the business down instead of helping it move forward.

In this webinar, Brian Lucas from The Accounting Guys will show dealership leaders how to evaluate the health of their accounting department, identify common breakdowns during the month-end close, and understand what it takes to move from a year-end or 30-day close mindset toward a cleaner, more consistent 5-day close.

This webinar is ideal for dealer principals, general managers, controllers, office managers, accounting teams, department managers, and dealership leaders who want better financial visibility, stronger processes, and more confidence in their accounting operations.

Month-End Close Issues Are Easier to Fix When You Know Where to Look

How to identify missed processes, incomplete reconciliations, inaccurate schedules, and other common issues that prevent dealerships from closing the month cleanly and confidently.

A 5-Day Close Starts With Better Daily and Monthly Habits

Why accurate daily deposits, timely bank and credit card reconciliations, active collections, and documented close processes are essential to faster, more reliable financial reporting.

Accounting Roles Are Not Interchangeable

How to understand the difference between data entry, A/R and A/P clerks, bookkeepers, office managers, controllers, and CFOs — and why the right role clarity matters for performance, accountability, and expectations.

Better Accounting Helps Every Department

Why accounting teams need to understand how front-end activity in sales, service, parts, and other departments affects the balance sheet, income statement, cash flow, and overall dealership performance.

Meet your presenter: Brian Lucas

Brian Lucas is a Partner at The Accounting Guys. After beginning his career in banking, Brian transitioned into dealership accounting and worked his way from an entry-level role to ownership within the company.

What drives Brian is helping dealerships succeed. He has a deep appreciation for the entrepreneurial spirit of dealers and the impact they have on their employees, customers, and communities. He believes accounting should help push the business forward—not hold it back—and focuses on helping dealers gain accurate, timely financial information that supports better decisions and long-term growth.

Through The Accounting Guys, Brian helps serve dealerships by improving accounting operations, strengthening financial performance, and developing sound processes that create consistency, accountability, and efficiency. By combining accurate financial data with well-defined processes, Brian and his team help dealers make informed decisions, achieve their goals, and create greater opportunities for their employees, customers, and communities.

Support

Frequently asked questions

Everything you need to know about our webinar.

How long will the webinar last?

45 minutes! We keep webinars under an hour because we know how busy your schedule is.

How do I get the meeting link?

For those that register, you will get an email the morning of that includes the meeting link.

Does it cost anything?

Nope! That's the great thing about our webinars – you get valuable content (that's normally priced at a premium) for free!

Will it be recorded for me to watch?

Yes, it will be recorded, but only members of our DealerHero 20 Groups will receive access to the entire recording. If you're not in our 20 Groups, only part of it will be posted on our YouTube channel for you to watch!

Sign up for our webinar!