In the world of powersports, passion drives success. Scott Goedken, the brains behind Sun and Fun Motorsports, embodies this passion, turning his childhood love for motorcycles into a thriving dealership venture.
Scott’s fascination with powersports started early, drawn to the excitement of engines and riding. With a dad owning a Honda 350 and an uncle with dirt bikes, his love for motorcycles was inevitable. At 16, he got his first bike, sparking a lifelong passion.
After 25 years in finance and time in England, Scott returned to the US longing for motorcycles. Taking a chance, he bought his first dealership in Iowa, featuring Honda and Polaris. This leap marked the start of Sun and Fun Motorsports’ remarkable journey.
With an unwavering commitment to excellence and customer satisfaction, Sun and Fun Motorsports quickly expanded its offerings to include a diverse range of brands, from iconic names like Yamaha and Kawasaki to boutique manufacturers like BMW and Royal Enfield. Scott’s vision was clear: to provide enthusiasts with access to the widest selection of high-quality products, coupled with unparalleled service and support.
A key moment for Scott was merging several dealership sites into one strong force in 2019. This move helped Sun and Fun Motorsports operate more efficiently, serving customers better in Iowa and Illinois. With three Eastern Iowa dealerships in strategic locations, Sun and Fun Motorsports remains a leader in the mid-west USA.
To Scott, success isn’t solely about sales or market share. It’s about nurturing a community and fostering connections among fellow enthusiasts. Events like the DealerHero 20 group meeting hold significant value for him, providing opportunities to connect with other dealers, share insights, and collaboratively tackle challenges. These interactions fuel Scott’s drive for continuous improvement.
Sun and Fun Motorsports isn’t merely a dealership; it’s a place where riders come together, enthusiasts gather, and the spirit of adventure thrives. With Scott Goedken at the helm, the future of this dynamic business looks promising and bright.
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