Paul Moreno may be relatively new to the powersports industry, but he’s already making a significant impact as the third owner of Action Powersports in Litchfield, Illinois. With a background in consultant engineering and a master’s degree in business, Moreno’s decision to combine his passion for powersports with his business acumen has proven to be a winning formula for the dealership.
Action Powersports is a proud dealer of Polaris, Can-Am, and Kawasaki. Moreno’s love for riding side-by-sides has taken him on adventures across the country, from the rugged trails of West Virginia to the breathtaking landscapes of Utah and South Dakota.
Since taking the helm at Action Powersports, Moreno’s leadership has led to remarkable growth. In just two years, the dealership’s revenue has doubled, a testament to the whole team’s dedication to the powersports industry. Setting and achieving growth goals has been a priority for Moreno, who believes in empowering his team to succeed.
One aspect that sets Action Powersports apart from other dealerships is its unwavering focus on customer service. The whole team prioritizes building meaningful relationships with their customers, going above and beyond to ensure their satisfaction. Employees are encouraged to take on more responsibility and are trusted to make decisions that benefit the customer experience.
The staff at Action Powersports is young and hardworking, and they’ve embraced Moreno’s vision for the dealership wholeheartedly. They’ve created a positive environment where customers feel welcome and appreciated, and where their needs are always prioritized. Employees take the time to get to know customers on a personal level, often greeting them by name and forming lasting connections.
Adapting to change hasn’t always been easy, especially with a change in ownership, but Moreno’s leadership has guided Action Powersports through the transition seamlessly. His willingness to listen to his team, embrace new ideas, and lead by example has fostered a culture of growth and success at the dealership.
In the competitive world of powersports, Action Powersports stands out as a shining example of what can be achieved with passion, dedication, and a commitment to excellence. Under Paul Moreno’s leadership, the dealership continues to thrive, leaving a lasting impression on customers and setting new standards for customer service in the industry.
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